Work experience

I am currently employed at Envolutions, a marketing agency in Nijmegen that focuses on both marketing and web development. As a content marketer, I am responsible for creating and optimizing content. In my work, I combine creativity with strategy to enhance companies’ online visibility. On this page, I will delve deeper into my role at the company and highlight my key tasks and responsibilities.

Responsibilities

My role at Envolutions encompasses a variety of tasks. The most important are summarized below:

  • Keyword research: Identifying suitable keywords for landing pages and blogs to maximize traffic.

  • Writing and optimizing landing pages: I create content for new landing pages and optimize existing ones.
  • Writing engaging, SEO-compliant blogs: I write blogs based on my own strategy, fully optimized for SEO.
  • Monitoring online performance: I track metrics through Google Search Console to ensure everything runs smoothly.
  • Analyzing and improving the content strategy: In addition to monitoring, I actively research current rankings to continuously improve my strategy.
  • Developing client cases: I create detailed client cases for both our clients and Envolutions itself, highlighting results, strategies, and best practices.
  • Managing the content schedule: Together with a colleague, I am responsible for creating and maintaining the content calendar.

In short, I play a key role in creating much of Envolutions’ content, ensuring it is both high-quality and SEO-optimized to generate maximum impact.